Some photos of Rita’s ads for Material Girl Hits London campaign as well as behind the scenes photos have been added to the gallery! You can also watch the video from the shoot below!
Rita commenting on her Material Girl campaign:
“To be handpicked by Madonna and her incredibly cool daughter Lola is the largest of all compliments.” stated Rita. Speaking about the shoot, she added, “This has been an amazing Material Girl tour around my hometown, London, taking loads of pictures, dressing up and having fun.”
“Material Girl means fashion, it means confidence. It means belief, inspiration and the freedom to really express yourself.”
“I don’t think Material Girl follows trends…we make trends.”
“We’re going on a Material Girl tour around London. We have brought Material Girl to london. We are taking loads of pictures around London, dressing up and having fun.”
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